This Information About Tik Tok Followers Will Leave You Speechless

Off the very best, and through several years of failure. I find the next to be rather paramount if you are going to build audiences of Millions of Followers! One crucial part is automation (post scheduling). But you'll need to understand where to locate the right content to share. They are the principles I find work the best.

In 2020, TikTok became the most downloaded app worldwide, overtaking Facebook, Instagram, and Zoom.(1) The App Annie State of Mobile report shows TikTok is currently on track to hit 1.2 billion active users in 2021. Demographic wise, 78% of TikTok users are under 39 with 30% falling between the ages of 20-29 based upon a recent report authored by Statista.(2) As the age range is younger, what is very important to note is that Millennials and Gen Z's are becoming the largest demographic within the workforce as Older people retire. Millennials have already end up being the largest group of professionals within the U.S. Labor force, making up 1/3 of employees.(3)

If one thing is for certain from these stats, TikTok usage is rapidly growing in number, especially for younger generations. Companies want to be able to get in front of the right candidates for opportunities, which is the reason why more staffing and recruiting companies have flocked to TikTok, where the biggest demographic in the workforce is spending their time.

Despite just what the statistics show, TikTok can still seem like an unusual area to spend time recruiting candidates. How do you approach potential candidates on TikTok? What sort of videos should you post? Listed here are a couple of different video ideas that companies can try and attract talent:

Companies may also post videos offering job search tips and career advice. When I searched for "career advice" on TikTok, a whole plethora of videos popped up! The ones with the highest views even though made the videos engaging. They don't necessarily have to be comedic, but you want them to be fast-paced and captivating. Videos that can be 60 seconds or less are ideal. TikTok videos may only be 15 seconds long (when recording on TikTok), but you can string 4 15 second videos together. You may make these videos interesting by adding text, filters, and backgrounds. In the event that you are stringing 15 second videos together, you may even consider using different backgrounds or shooting them from different locations.

Companies could also post videos for just pure brand awareness! Is there anything fun you are doing at your company that is different and will make you stand out through your competitors? Perhaps it's celebrations you are having at your office that highlights your company culture. Or possibly there's a challenge you are having at your office that you want to extend to others. Chipotle was among the first companies to attract talent by going viral.(5) The company posted a video that showed an employee landing a lid on a food container. This led to a lid-flip challenge that produced over 110,000 video submissions. Chipotle recognized buy tiktok views's impact on brand awareness and landed up creating a recruiting strategy just for TikTok.

The idea for the job service was sparked by the hashtag #careeradvice, which gained strong momentum at the beginning of 2021 with more than 80 million views a day by the middle of February.(4) TikTok then realized that the platform is just not just for entertainment, but can be used to learn something totally new or gain a brand new skill. Time will tell whether the service will be launched, but TikTok activity shows there may be a need for a TikTok Job Service, which may give staffing and recruiting companies much more reason to use the app for recruitment.

For this reason, we come to the million-dollar question. Should TikTok be used for recruiting? The cliffhanger lies with you. Once we can see there are both positives and negatives of implementing TikTok into your recruiting strategy. If you want to experiment with it, I don't find out how any harm may very well be done, with the exception of not being able to gain back valuable time if it really is unsuccessful. Before using it even though, remember the items to think about, and think about the demographic you are recruiting for. If most of your recruits are over the era of 40, then it might not be the most effective platform to try out, in contrast, if additionally you recruit younger generations, it may be something to look into.